In both NSX-R and LF-A videos, Top Gear likes the car but mock the high price that goes with the non-exotic marque. If you slap another emblem on these cars like koenigsegg or Rossion, then perhaps the price tag is justifable to them.
They neglect to mention that both NSX and LF-A are likely much more reliable and than anything the supercar market has ever seen. They are both superbly designed machines in very way and should judged on that without the biases of name plate.
People have been b*tching about the LFA price and too much but how about this one
http://www.youtube.com/watch?v=vE_WqdKbTvY
Less HP yet it pulled a wet time within three seconds of the Carrera GT dry time. They mention price once and never that it was too expensive even though it's more than the LFA. "Oh at the end of the day it's still a Lexus" ....Such Bullsh*t!