BMW & Audi have recently been directly competing against each other and have put up adds to sway the consumer.
As someone who just joined this forum, I want to know all the dirty shlt that you rarely every find out unless you have been on a forum for ages. Sure you can do all the research you want but some things can't be found as easily.
In the end, the decision is still made by the consumer, no matter how much drama is created on a message board.
I agree with your assessment. Just dont find out the hard way. If you read between the lines, then you will find out what to buy from whom. Some have mastered suspension and others have mastered delivery of OEM parts or race parts. People here seem to be pretty cool. Asking them can be helpful but watch out for the fan boys out there.