AFAIK, the S2K doesn't have any options in Japan or the USA, except for the fact they have the additional TypeV model that we don't get with the variable steering gears. I've been in S2Ks on both sides of the ocean, and never noticed any difference in features...Licensing is a non-issue, it is not factored into MRSPs. I would be shocked if the US release version ASC was less expensive than the JDM one.
Either way, priced at $130K-ish it's going to be a hell of a tough sell. The most expensive Honda car product now is ~$55K for a fully loaded Acura RL. And those aren't exactly flying off the showroom floor. I still can't see a significant target market for this car.
IMHO, Honda's options are to go back to the drawing board, or face an embarassing sales flop by bringing this version of the ASC car to market. As other have stated repeatedly, that segment of the market (front engine luxo-sport) is already getting crowded with many other better looking cars from more prestigious brands, being sold for less money.
Dude, you are wrong on the pricing.
http://www.honda.co.jp/S2000/pricerange/index.html
Base S2k Yen 378 to fully optioned Yen 432.6
Type V range from 399 to 453.6.
http://www.honda.co.jp/ACCESS/automobiles/s2000/
NSX T in Japan: Yen 1076.985 (same as the US Pricing) to 1150.485, which is about 8 grand over the US pricing.
http://www.honda.co.jp/auto-lineup/nsx/2005/pricerange/index.html
Type S and Type R, basically using less luxury parts but more aggresive performance parts, range from 1087.485 to 1355.235.
All of the cars listed above can go up accordingly with additional luxury options.
The taxation/Licensing is also greater. That is why a fully equipped NA2 NSX-R can still demand over $140k USD.
I don't think Honda expect to sell that many ASC, as I have indicated. But it is a halo car, and I'm sure they will sell more of those in Japan and new markets such as China and Middle East. The market today is much greater than 17 years ago. As for the US market, the car will probably sell well the first two years, and will eventually dry up after the 3rd year. Again, as I have indicated, if this car can run with SLR at 1/3 the price, some one will buy it.
I'm not a Lexus fan, but that's what they are known for being. A Japanese Cadillac. But at least they have a 2 door convertible in the SC, a peppy and sporty looking IS350 in 6 speed, and some interesting Hybrid SUV/Luxo cars. And the LF-A looks like it may actually be in production before Acura actually shows us a picture of this elusive 500hp V-10 production engine we've been hearing about for almost 6 years now. Talk about vapourware. Is there even a drawing of this motor out there?
Not to mention Lexus has 8 models + 2 hybrids compared to Acuras current 5.
The 350Z/G35/GTR are the slickest production cars coming from the other side of the pond right now, IMHO. Too bad, cause I'd much rather see a high end sportscar made by Honda/Toyota...
The 350Z/G35/GTR will always be considered as barging based sports car. They sell shit loads of 350z and G35 because you get a lot for the money. Most buyer will get those cars because it has a decent engine but over look the cheap interior. By reading the publications, many will argue that those cars can run with NSX, but by driving the NSX after those cars, you will know it is not the case - Considering the fact that NSX is now 17 years old.
You can always make an argument about what will and will not, until ASC actually hit the show room, you wouldn't know the sales result. If you have a crystal ball, please tell me what lottery numbers to buy!!!
Let me clarify on my definition of a brand snob. Someone that buys a car with little or no regard to the underlying product, relative to cheaper alternatives. I can think of one FFFFF brand that attracts quite a few of those types.
However, I'm not saying I don't VALUE the brand at all. I'm not ashamed to say that I would be more excited to hop into an Aston Martin over an equivalent Acura, any day of the week.
And my point is, all of these $120k alternatives perform exceptionally well. Could Honda beat them? Sure. Am I going to notice the performance difference versus an M6? Very unlikely. An extra 50hp would be 10% - about the same as adding headers to your NSX - nothing to write home about. So then it comes down to reliability, which, while not great, the M6 won't be F-car like. And for a $120k car, a few extra dollars of maintenance won't be much of a consideration.
If Honda blows the performance out of the water with something Veyron-like, than I would reconsider. But, in a 500hp, somewhat heavy GT, I don't expect performance to be much different from an M6.
According to your logic, every one should buy a Z06 and be happy. That how I interpret it. Why buy a NSX? Why buy a SL55, or 997 Turbo?
Some how today, performance not only has to mix in with safety and luxury, but reliability and maintanance potential.
If I'm in a market for a $120 grand sports car, I really don't have much of a choice. I can't get a 997 Turbo, Bently Coupe, SL55, or even a baby Austin Martin because they are at least 10 to 50 grand higher. I can go for a GT3, but what is the point? I builtd a NSX based the JDM R, which is not far from the GT3 and the car will be far more reliable.
I'm speaking for my self for this one; let's say I squeezed all my pennies and buy a 997 Turbo, a baby Austin, I may not be able to afford the long term maintanance on those cars. But if I do that with ASC, most likely, I will be able to.
So again, Honda is going after a market that don't really exist right now, may be a good thing.