Check out the Ford Ka defending itself:
http://www.theviralfactory.com/movie/FordBird.mpg
This is an example of viral marketing - advertising intended to spread by word of mouth, e-mail, etc. An example mentioned here recently would be the Burger King subservient chicken web site. With the Ford spot mentioned there is actually another one that is quite shocking which Ford say was never intended to be finished and should not have been released on the 'net. Many believe that it was released on purpose and that Ford have received more publicity due to the controversial nature of the spot.
Check out viralfactory.com for more examples. Warning: some are NOT work safe!
http://www.theviralfactory.com/movie/FordBird.mpg
This is an example of viral marketing - advertising intended to spread by word of mouth, e-mail, etc. An example mentioned here recently would be the Burger King subservient chicken web site. With the Ford spot mentioned there is actually another one that is quite shocking which Ford say was never intended to be finished and should not have been released on the 'net. Many believe that it was released on purpose and that Ford have received more publicity due to the controversial nature of the spot.
Check out viralfactory.com for more examples. Warning: some are NOT work safe!
